Hiring a Digital Marketing professional to join a dynamic team. The role involves creating and implementing effective digital marketing strategies to drive online visibility, engagement, and conversions for the brand.
Key Duties and Responsibilities
- Develop and execute comprehensive digital marketing campaigns across various online channels, including social media, email marketing, SEO, and PPC advertising.
- Analyze and report on the performance of digital marketing initiatives, using data-driven insights to optimize strategies and achieve KPIs.
- Manage and grow the social media presence, creating engaging content and fostering community engagement.
- Collaborate with cross-functional teams to ensure brand consistency and alignment of marketing efforts with business goals.
- Stay updated on industry trends, emerging technologies, and digital marketing best practices to drive innovation in strategies.
- Conduct market research to identify target audiences, competitive landscape, and opportunities for growth.
- Optimize website content and user experience to enhance online visibility and conversion rates.
Skills
- Digital Advertising
- Social Media Management
- SEO (Search Engine Optimization)
- Email Marketing
- Data Analytics
- Content Creation
- Market Research
- Project Management
Requirements
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in digital marketing, including campaign management and performance analysis.
- Proficiency in digital marketing tools and platforms, such as Google Analytics, Facebook Ads Manager, and email marketing software.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent written and verbal communication skills.
- Creativity and the ability to think outside the box to develop innovative marketing strategies.
- Detail-oriented with strong project management and organizational skills.
- Adept at working in a collaborative team environment and managing multiple tasks simultaneously.